You can these direct links on the profile tab on the Spotify for Artists website or on the mobile app. If you can create as much traction between your socials and your Spotify profiles as possible, the more a listener will be able to understand your project and then hopefully become a fan.' You can now add links to your Instagram, Facebook, Twitter and website on your artist profile, giving people direct contact with you on social media. It means you can make campaigns backed up with your Spotify numbers to get even better results! Add social media to your Spotify profile With this info from Spotify, you no longer have to take a stab in the dark with your adverts. You can use your highest ranking ages range and countries/cities to best gauge your promo and ads for platforms such as Facebook and Instagram. When on the audience tab on Spotify for Artists, you can see the demographic you’re currently reaching, facts like age and location. Use your Spotify data to perfect your ad targeting This isn’t the only thing it can be used for though the platform can be utilised in so many more ways to help further yourself in your career. They do this with Spotify for Artists, an app (and desktop site) that lets you in on the habits of your audience. You can see who’s listening, where they’re listening and who else they’re listening to. If you didn’t already know, Spotify has been out here giving artists, bands and industry team members a wealth of information on how your music is received by its listeners. Consultancy and external research services.Research Ethics Committee and Ethical Approval.

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We explore some of the most effective digital marketing tools for musicians to elevate their careers.

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